Checklist for content

Question	Evidence	Has this been met?
Selection of Material	The material and content is very appropriate for the target audience as this is something they would want to read and would be interested in.	YES
Audience Appeal	The article appeals to my target audience as they are intrigued in lifestyle choices, makeup and fashion. As this is a makeup article explaining a make-up artist’s point of view and giving her advice this is what women like to read about.	YES
Relevance	It had all the correct content in the article for the magazines and the for the readers. All the content was relevant and important to a lifestyle women magazine.	YES
Accuracy	No mistakes were made in the prices to the products and the names of the products. All products were accurate and the pricing was accurate	YES
Balance	The article doesn’t include a balanced view as it is biased because it is one persons personal opinion and she is giving her own tips, tricks and advice. However, this is appropriate for the magazine as women want advice and like reading about products that have been recommended by a respected individual e.g. someone who is a Make-up artist and had previous experience working with MAC.	NO